The Researcher: Spring 2010 Newsletter

5th May, 2010

PFA Research Newsletter Spring 2010

We’ve had a busy time carrying out some fascinating projects at PFA. Our survey for Cornish Mutual of schoolchildren into their understanding of the origins of food revealed some incredible statistics – amazingly some pupils believed ice cream was made with fish or potatoes! Read about how our research has helped Cornish Mutual build a very successful campaign, Dig Down South West. We’re also very pleased to be working with some of the South West’s most high profile brands, including the Eden Project and Air Southwest.