Who knows about us? What do they think of us? Has our marketing campaign made any difference?
Before you commit budget to brand campaigns, it is useful to know the proportion of your target market that are aware of your brand, and what those people think.
Armed with this information, you’ll be able to plan activity and budget more accurately to get the results you want. You’ll also have the numbers to back how your campaign has performed.
“The feedback provided to our team was super; we got the research results and real interpretation which validated our ideas."