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Mobile market research has prompted varied discussion around efficient survey length. The advent of mobile market research as an accessible tool for researchers and businesses... Read More
Having started to be more of an active networker, I get asked often what market research is all about and who should or shouldn’t undertake... Read More
Loved the story this morning from the Census people about the ‘extras’ they have received in their questionnaire post bag. Among them, a picture of... Read More
Asking for help is what we do in our business. We ask people to help us by sharing their opinion or expertise with us. It... Read More
Scott Spain makes some great points in his blog about effective recruitment by email for web surveys: "The Secrets to Better Email Invitations."
Every penny counts, which is why PFA Research has been engaged by several organisations to survey their customers and find out exactly what makes them... Read More