MMR Survey Length

Mobile market research has prompted varied discussion around efficient survey length. The advent of mobile market research as an accessible tool for researchers and businesses... Read More

Making the most from market research in your business

Having started to be more of an active networker, I get asked often what market research is all about and who should or shouldn’t undertake... Read More

Thank you for the ‘extras’

Loved the story this morning from the Census people about the ‘extras’ they have received in their questionnaire post bag. Among them, a picture of... Read More

Asking for help

Asking for help is what we do in our business. We ask people to help us by sharing their opinion or expertise with us. It... Read More

Scott Spain’s Secrets to Better Email Invitations

Scott Spain makes some great points in his blog about effective recruitment by email for web surveys: "The Secrets to Better Email Invitations."

The Researcher: Summer 2009 Newsletter

Every penny counts, which is why PFA Research has been engaged by several organisations to survey their customers and find out exactly what makes them... Read More