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As I’m sitting here on a Monday morning waiting for a BT engineer to repair my broadband line at home (yet again) I’m starting to... Read More
As market researchers, we can get a bit twitchy when other non-research professions step into our space using methodologies closely associated with market research. Telemarketing... Read More
We note the encouraging statistics of an increase in business start-ups in 2011, according to analysis by business insurance specialist, Simply Business, and nicely summarised... Read More
Many of you are probably familiar with the letter Lily (age 3 1/2) sent to Sainsbury’s to ask why Tiger Bread is called Tiger Bread... Read More
Nearly done with the preparations for Christmas and a little spare time left (or need a break from shops, lists, wrapping paper and sticky tape?)... Read More
I've just stumbled across a blog post by Ivana Taylor, publisher of DIYMarketers, who asks the excellent question, "Are Traditional Online Research Panels Dead?" Like... Read More