Smarter Strategy – the Role of Research

Wednesday 9th March 2016 at Tremough Innovation Centre, Penryn, TR10 9TA

PFA Research is hosting a special event for the CIM, which is open to non-members too.

Cornwall’s marketers are invited for after-work drinks and nibbles on 9th March 2016, and a chance to learn more about the world of research. As well as a great opportunity to network, we’ve secured some top notch speakers to deliver case studies on how research insights have transformed their organisations.

It’s a chance to hear Judi Blakeburn of the renowned Watergate Bay Hotel talk about their use of customer feedback to direct investment in their main in-house restaurant and Emma West of Cornwall Housing, on how tenants census data is being used to plan future services.  Our MD, Robert Rush will explain how digital trends are shaping the research industry and will provide some easily accessible sources of research information.

We’re joined by James Ambler of Moor Consulting, the experts in visualising data, from dynamic dashboards to impactful infographics – a hot topic right now, and the place where data and design meet. It should make for a varied, interesting and enjoyable evening that’s also worth one hour of CPD time.

Registration is from 17:30; the event starts at 18:00 and finishes at 20:00.  There is a small cost for the event, starting at £10 for students and studying CIM members, £15 for CIM members and £25 for non-members.

Please register for this event via the CIM South West website.