Robert Rush- Director

Education

BEng (Hons) - Electronics & Information Engineering, Huddersfield University

Experience

Robert joined PFA Research in 1992 as a member of the original research team, conducting interviews in the use of electronic commerce. Robert's main tasks have been the responsibility for the analytical processes of research projects, including database design and the development of analysis tools. Secondary duties have included the development of in-house support systems and the training of new recruits.

Robert has been the Market Research Manager at PFA Research for several years and has recently become a Director. He manages the continuing electronic commerce research programme as well as undertaking project management for customised research work.

Robert's other IT and business experience has been gained through involvement with the Ministry of Defence and at British Telecom Research Laboratories.

Projects

Robert has participated at all levels and in a wide range of PFA Research's projects, from conducting telephone-based research, through analysis and delivery of results, to overall project planning and management. Recent projects of particular relevance to this assignment include:

	Project management - development of computer support system for Commonwealth Development Corporation
	Market survey for further development of Royal Mail's EDIPost Service
	Global customer satisfaction survey for one of the worlds largest data network operators
	Global market survey for UK telecoms supplier
	Project Manager - continuous European survey of users of electronic commerce

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